{"id":3867,"date":"2021-06-03T15:51:00","date_gmt":"2021-06-03T13:51:00","guid":{"rendered":"https:\/\/medi-market-group.poush-dev.be\/cedric-antoine-succede-a-yvan-verougstraete-en-tant-que-ceo-de-medi-market\/"},"modified":"2025-11-26T09:44:24","modified_gmt":"2025-11-26T08:44:24","slug":"cedric-antoine-succeeds-yvan-verougstraete-as-ceo-of-medi-market","status":"publish","type":"post","link":"https:\/\/www.medi-market-group.com\/en\/cedric-antoine-succeeds-yvan-verougstraete-as-ceo-of-medi-market\/","title":{"rendered":"C\u00e9dric Antoine succeeds Yvan Verougstraete as CEO of Medi-Market"},"content":{"rendered":"

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On June 1, 2021, Yvan Verougstraete handed over his CEO position of the Medi-Market Group to C\u00e9dric Antoine, former Executive General Manager of Cora Belgium-Luxembourg. Passionate about entrepreneurship and new technologies, he brings to the Belgian (para)pharmacy brand his extensive retail experience. Yvan Verougstraete retains his position as board member.<\/p>\n

It was a \u201ccarefully considered personal decision\u201d that led the founder of Medi-Market to step down from the group\u2019s operational management on June 1. \u201cEach of us has our strengths and weaknesses and once you have passed on what you do best, it seems interesting that someone else, with a different approach, different flaws but above all different qualities, can add their touch to take things further. Injecting new blood into our group is a healthy and positive choice,\u201d emphasized Yvan Verougstraete, who was pleased to see a \u201ccreative personality with deep human qualities\u201d succeed him.<\/p>\n

C\u00e9dric Antoine (42) is the former Executive General Manager of Cora Belux, one of the flagship brands of the Louis Delhaize Group. He joined the group in 2002 as a financial analyst after training at HEC and a start in finance. He quickly climbed the ranks, becoming department director at Cora Belgium, then director of the Cora hypermarket in Foetz, Grand Duchy of Luxembourg. In 2012, C\u00e9dric Antoine launched Wink, Belgium\u2019s first 100% online food supermarket. A bold move that was stopped six years later due to insufficient profitability, but which paved the way for other innovative concepts in a market that has become more receptive to e-commerce in recent years. Building on this expertise, C\u00e9dric Antoine has been leading the transformation program of the Cora brand in Belgium and Luxembourg since August 2018, from logistics and IT to operational processes.<\/p>\n

\u201cI am excited to join Medi-Market, which has experienced continuous growth since its creation by shaking up the traditional codes of the pharmaceutical and parapharmaceutical distribution market,\u201d said C\u00e9dric Antoine. \u201cThe brand has launched new development projects in Belgium and internationally, and my mission will be to consolidate the know-how acquired by the Medi-Market teams and the existing structure to allow the group to continue growing.\u201d<\/p>\n

Married and father of three children aged 14, 11, and 6, C\u00e9dric Antoine lives in Walloon Brabant. He spends his free time between sports (rugby, alpine and water skiing, running) and music (he plays the piano and\u2026 the bassoon, the instrument personified by the grandfather in Peter and the Wolf).<\/p>\n

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On June 1, 2021, Yvan Verougstraete handed over his CEO position of the Medi-Market Group to C\u00e9dric Antoine, former Executive General Manager of Cora Belgium-Luxembourg. Passionate about entrepreneurship and new technologies, he brings to the Belgian (para)pharmacy brand his extensive retail experience. Yvan Verougstraete retains his position as board member. It was a \u201ccarefully considered personal decision\u201d that led the founder of Medi-Market to step down from the group\u2019s operational management on June 1. \u201cEach of us has our strengths and weaknesses and once you have passed on what you do best, it seems interesting that someone else, with a different approach, different flaws but above all different qualities, can add their touch to take things further. Injecting new blood into our group is a healthy and positive choice,\u201d emphasized Yvan Verougstraete, who was pleased to see a \u201ccreative personality with deep human qualities\u201d succeed him. C\u00e9dric Antoine (42) is the former Executive General Manager of Cora Belux, one of the flagship brands of the Louis Delhaize Group. He joined the group in 2002 as a financial analyst after training at HEC and a start in finance. He quickly climbed the ranks, becoming department director at Cora Belgium, then director […]<\/p>\n","protected":false},"author":2,"featured_media":2317,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"

Le 1<\/em>er<\/sup><\/em> juin 2021, Yvan Verougstraete a c\u00e9d\u00e9 son fauteuil de CEO du Groupe Medi-Market \u00e0 C\u00e9dric Antoine, ancien directeur g\u00e9n\u00e9ral ex\u00e9cutif de Cora Belgique-Luxembourg. Passionn\u00e9 par l\u2019entrepreneuriat et les nouvelles technologies, il apporte \u00e0 l\u2019enseigne belge de (para)pharmacie sa longue exp\u00e9rience du retail. Yvan Verougstraete conserve toujours son mandat d\u2019administrateur.<\/em>\u00a0<\/p>\r\n\r\n\r\n\r\n

C\u2019est un \u00ab\u202fchoix personnel m\u00fbrement r\u00e9fl\u00e9chi\u202f\u00bb qui a pouss\u00e9 le fondateur de Medi-Market \u00e0 quitter la gestion op\u00e9rationnelle du groupe le 1er<\/sup> juin dernier. \u00ab\u202fChacun d\u2019entre nous a ses forces et ses faiblesses et une fois qu\u2019on a transmis ce qu\u2019on a de meilleur, il me semble int\u00e9ressant que quelqu\u2019un d\u2019autre, avec une autre approche, d\u2019autres d\u00e9fauts mais surtout d\u2019autres qualit\u00e9s, puisse amener sa touche pour aller plus loin. Injecter du sang neuf dans notre groupe est un choix sain et positif\u202f\u00bb,a \u00a0soulign\u00e9 Yvan Verougstraete, qui se f\u00e9licitait de voir une personnalit\u00e9 \u00ab\u202fcr\u00e9ative et dot\u00e9e de profondes qualit\u00e9s humaines\u202f\u00bb lui succ\u00e9der.\u00a0<\/p>\r\n\r\n\r\n\r\n

C\u00e9dric Antoine (42 ans) est l\u2019ancien directeur g\u00e9n\u00e9ral ex\u00e9cutif de Cora Belux, l\u2019une des enseignes phares du Groupe Louis Delhaize. Entr\u00e9 dans le groupe en 2002 en tant qu\u2019analyste financier apr\u00e8s une formation \u00e0 HEC et un d\u00e9but de carri\u00e8re dans la finance, il a rapidement gravi les \u00e9chelons, devenant directeur de d\u00e9partement au sein de Cora Belgique, puis directeur de l\u2019hypermarch\u00e9 Cora de Foetz, au Grand-Duch\u00e9 de Luxembourg. En 2012, C\u00e9dric Antoine lance Wink, le premier supermarch\u00e9 alimentaire 100% en ligne en Belgique. Une audace qui sera stopp\u00e9e six ans plus tard faute d\u2019une rentabilit\u00e9 suffisante, mais qui aura ouvert la voie \u00e0 d\u2019autres concepts novateurs dans un march\u00e9 devenu, ces derni\u00e8res ann\u00e9es, plus r\u00e9ceptif \u00e0 l\u2019e-commerce. En s\u2019appuyant sur cette expertise, C\u00e9dric Antoine pilote, depuis ao\u00fbt 2018, le programme de transformation de l\u2019enseigne Cora en Belgique et au Luxembourg, tant du point de vue de la logistique et de l\u2019IT que des processus op\u00e9rationnels.\u00a0<\/p>\r\n\r\n\r\n\r\n

\u00ab\u202fJe me r\u00e9jouis de rejoindre Medi-Market, qui enregistre une croissance continue depuis sa cr\u00e9ation en bousculant les codes traditionnels du march\u00e9 de la distribution pharmaceutique et parapharmaceutique\u202f\u00bb, d\u00e9clarait C\u00e9dric Antoine. \u00ab\u202fL\u2019enseigne a mis sur les rails de nouveaux projets de d\u00e9veloppement en Belgique et \u00e0 l\u2019international et ma mission sera de consolider le savoir-faire acquis par les \u00e9quipes de Medi-Market ainsi que la structure existante afin de permettre au groupe de continuer \u00e0 grandir.\u202f\u00bb\u00a0<\/p>\r\n\r\n\r\n\r\n

Mari\u00e9 et p\u00e8re de trois enfants de 14, 11 et 6 ans, C\u00e9dric Antoine vit dans le Brabant wallon. Il partage son temps libre entre le sport (rugby, ski alpin et nautique, course \u00e0 pied) et la musique (il joue du piano et\u2026 du basson, l\u2019instrument personnifi\u00e9 par le grand-p\u00e8re dans Pierre et le loup<\/em>).\u00a0\u00a0<\/p>\r\n\r\n\r\n\r\n

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Passionate about entrepreneurship and new technologies, he brings to the Belgian (para)pharmacy brand his extensive retail experience. 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