{"id":4442,"date":"2026-04-28T09:15:40","date_gmt":"2026-04-28T07:15:40","guid":{"rendered":"https:\/\/www.medi-market-group.com\/?p=4442"},"modified":"2026-04-28T09:21:03","modified_gmt":"2026-04-28T07:21:03","slug":"medi-market-group-celebrates-its-100th-shop-in-the-benelux","status":"publish","type":"post","link":"https:\/\/www.medi-market-group.com\/en\/medi-market-group-celebrates-its-100th-shop-in-the-benelux\/","title":{"rendered":"Medi-Market Group Celebrates Its 100th Point of Sale in the Benelux"},"content":{"rendered":"
Medi\u2011Market Group Celebrates Its 100th Point of Sale in the Benelux and Strengthens Its Model for Accessible Everyday Healthcare<\/strong><\/h3>\n
Nivelles, 24 April 2026 \u2013 Medi\u2011Market Group reaches a symbolic milestone with the opening of its 100th point of sale in the Benelux. Twelve years after its creation, the Group confirms sustained growth driven by a clear ambition: to make health and well\u2011being expertise accessible to as many people as possible.<\/strong><\/p>\n
From a pioneer of accessibility to a responsible facilitator of everyday healthcare.<\/strong><\/p>\n
Founded in Belgium in 2014 with its first store in Gosselies, Medi\u2011Market has grown into a European player now present in the Benelux, Italy and Spain, with a model focused on accessibility to everyday healthcare. The Group has been built around a unique, clear and structured value proposition, combining a local network of parapharmacies (100 in the Benelux and 178 across Europe) and pharmacies (28 in Belgium) with a strong digital presence.<\/p>\n
This development is supported by teams made up largely of trained healthcare and well\u2011being professionals (dietitians, pharmacists, pharmacy assistants, naturopaths, aesthetics specialists), who receive continuous training. It also relies on a strong product offering (more than 12,000 references in parapharmacies and over 2,000 references in pharmacies), enabling the Group to meet the diverse needs of its customers within a responsible and compliant framework.<\/p>\n
C\u00e9dric Antoine, CEO of Medi\u2011Market Group: \u201cSince our beginnings, price accessibility has never been a commercial tactic for Medi\u2011Market, but the starting point of our entire model. Our conviction is simple: there is no real access to healthcare if price remains a barrier. This founding commitment continues to shape our choices, our growth and the way we evolve today. It is also in this spirit that we have just launched our own brand, Medi Daily<\/em>, designed to offer everyday products that are affordable, sustainable and high\u2011quality.\u201d<\/p>\n
A strong and selective growth trajectory<\/strong><\/p>\n
Now present in five countries and employing 2,500 people, Medi\u2011Market continues a progressive and selective growth trajectory, designed for the long term. In 2025, the company achieved a turnover of \u20ac530 million and recorded annual growth of nearly 30%, demonstrating both the strength and the attractiveness of its model.<\/p>\n
In the Benelux, this momentum will translate as early as 2026 into the opening of around fifteen new points of sale and the creation of approximately seventy additional jobs. At European level, Medi\u2011Market aims to expand its network to around 400 points of sale by 2028.<\/p>\n
C\u00e9dric Antoine, CEO of Medi\u2011Market Group<\/strong>: \u201cIn just over ten years, Medi\u2011Market has experienced very rapid development, driven by strong public support for our model. Reaching 100 points of sale in the Benelux today confirms that our approach meets a real need. We wanted to mark this milestone symbolically with the launch of the \u2018Thank You Market\u2019 campaign, to thank our customers and partners. Our ambition is to continue this growth while further strengthening our role and responsibility within the healthcare system.\u201d<\/p>\n
Prevention as a natural extension of everyday healthcare<\/strong><\/p>\n
In a context of increasing pressure on healthcare systems, Medi\u2011Market is evolving its model to strengthen its upstream role in healthcare pathways, focusing on prevention, information and guidance, without ever replacing other healthcare players such as doctors and specialists.<\/p>\n
In this perspective, Medi\u2011Market is exploring, in partnership with healthcare stakeholders, simple and regulated initiatives such as improved access to certain blood tests when they can contribute to earlier care. A partnership with LHUB ULB has recently been established to develop this type of service within a strictly regulated framework.<\/p>\n
C\u00e9dric Antoine, CEO of Medi\u2011Market Group:<\/strong> \u201cThanks to our dense territorial coverage and extended opening hours, we now have a unique capacity to welcome citizens simply and quickly. The partnerships we are developing with healthcare stakeholders are in line with this logic: facilitating access to certain everyday services while helping to relieve pressure on care pathways where relevant. Our role is clear: to be an accessible entry point, complementary and rigorously supervised by healthcare professionals, in the service of citizens.\u201d<\/p>\n
Founded in 2014, Medi\u2011Market Group is a leading Belgian player in health and well\u2011being, operating more than 200 pharmacies and parapharmacies in Belgium, Luxembourg, Italy, the Netherlands and Spain. Medi\u2011Market\u2019s mission is to make health and well\u2011being expertise accessible to everyone through three key commitments: offering competitive prices, guaranteeing a wide range of products, and providing personalised advice from its experts. The brand is also present online through two digital platforms\u2014one for parapharmacy and one for OTC pharmacy products. Today, more than 2,500 employees contribute to the Group\u2019s development.<\/p>\n
Medi\u2011Market Group Celebrates Its 100th Point of Sale in the Benelux and Strengthens Its Model for Accessible Everyday Healthcare Nivelles, 24 April 2026 \u2013 Medi\u2011Market Group reaches a symbolic milestone with the opening of its 100th point of sale in the Benelux. Twelve years after its creation, the Group confirms sustained growth driven by a clear ambition: to make health and well\u2011being expertise accessible to as many people as possible. From a pioneer of accessibility to a responsible facilitator of everyday healthcare. Founded in Belgium in 2014 with its first store in Gosselies, Medi\u2011Market has grown into a European player now present in the Benelux, Italy and Spain, with a model focused on accessibility to everyday healthcare. The Group has been built around a unique, clear and structured value proposition, combining a local network of parapharmacies (100 in the Benelux and 178 across Europe) and pharmacies (28 in Belgium) with a strong digital presence. This development is supported by teams made up largely of trained healthcare and well\u2011being professionals (dietitians, pharmacists, pharmacy assistants, naturopaths, aesthetics specialists), who receive continuous training. It also relies on a strong product offering (more than 12,000 references in parapharmacies and over 2,000 references in pharmacies), […]<\/p>\n","protected":false},"author":6,"featured_media":4446,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"
Medi-Market, le groupe belge de parapharmacies, s\u2019implante en Espagne avec un ambitieux projet d\u2019expansion<\/strong><\/p>\r\n\r\n\r\n\r\n
1. La cha\u00eene de parapharmacie, sant\u00e9 et beaut\u00e9, finalise l\u2019ouverture de son premier magasin \u00e0 Madrid, dans le centre commercial Plenilunio.<\/p>\r\n\r\n\r\n\r\n
2. Son mod\u00e8le d\u2019affaires repose sur trois axes : des prix comp\u00e9titifs, une large gamme de produits et des conseils d\u2019experts.<\/p>\r\n\r\n\r\n\r\n
3. Son objectif ? Devenir une r\u00e9f\u00e9rence dans le secteur de la sant\u00e9 et du bien-\u00eatre en Espagne.<\/p>\r\n\r\n\r\n\r\n
Madrid, 22 mai 2025 \u2013 Le groupe Medi-Market, leader du secteur de la parapharmacie en Belgique, au Luxembourg et en Italie, a choisi l\u2019Espagne pour consolider sa strat\u00e9gie de croissance en Europe. L\u2019entreprise belge s\u2019implante sur le march\u00e9 espagnol, o\u00f9 la demande de produits de sant\u00e9 et de bien-\u00eatre est en plein essor, avec un projet d\u2019expansion ambitieux dont le point de d\u00e9part sera l\u2019ouverture de son premier magasin \u00e0 Madrid.<\/p>\r\n\r\n\r\n\r\n
Un mod\u00e8le d\u2019affaires fond\u00e9 sur des prix comp\u00e9titifs, une large gamme de produits et des conseils d\u2019experts<\/strong> Ce premier magasin en Espagne r\u00e9pond \u00e0 une demande croissante des consommateurs, de plus en plus soucieux de leur sant\u00e9 et de leur bien-\u00eatre, et particuli\u00e8rement attentifs \u00e0 la qualit\u00e9, la naturalit\u00e9 et l\u2019accessibilit\u00e9 des produits. Dans ce contexte, Medi-Market propose un mod\u00e8le unique reposant sur :<\/p>\r\n\r\n\r\n\r\n
1. Des prix comp\u00e9titifs toute l\u2019ann\u00e9e<\/p>\r\n\r\n\r\n\r\n
2. Une large gamme de produits : soins pour b\u00e9b\u00e9s et mamans, nutrition, compl\u00e9ments alimentaires, huiles essentielles, hygi\u00e8ne, dermo-cosm\u00e9tique, soins capillaires et dentaires. Avec un accent particulier sur des marques locales comme ISDIN, Martiderm, Sesderma et Ana Mar\u00eda Lajusticia, entre autres<\/p>\r\n\r\n\r\n\r\n
3. Des conseils personnalis\u00e9s dispens\u00e9s par une \u00e9quipe d\u2019experts en sant\u00e9 (techniciens en pharmacie et para-pharmacie, di\u00e9t\u00e9ticiens, naturopathes, esth\u00e9ticiennes, etc.)<\/p>\r\n\r\n\r\n\r\n
Un emplacement strat\u00e9gique dans un centre \u00e0 fort potentiel<\/strong> Medi-Market commencera son aventure espagnole avec l\u2019ouverture de son premier magasin dans le centre commercial Plenilunio, \u00e0 Madrid. Avec 13 millions de visiteurs en 2024, Plenilunio est l\u2019un des p\u00f4les commerciaux les plus dynamiques de Madrid. Son offre commerciale \u00e9quilibr\u00e9e et attractive repr\u00e9sente un point d\u2019entr\u00e9e id\u00e9al pour l\u2019implantation de la marque en Espagne. Le magasin, d\u2019une superficie de plus de 300 m\u00b2, ouvrira ses portes le jeudi 29 mai. L\u2019\u00e9quipe locale, compos\u00e9e d\u2019une dizaine d\u2019employ\u00e9s, sera form\u00e9e d\u2019experts en sant\u00e9 et bien-\u00eatre, offrant un service client de haute qualit\u00e9, fid\u00e8le \u00e0 l\u2019ADN de la marque.<\/p>\r\n\r\n\r\n\r\n
Un ambitieux projet de croissance en Espagne<\/strong> L\u2019ouverture de Plenilunio n\u2019est que la premi\u00e8re \u00e9tape du d\u00e9veloppement d\u2019un solide projet d\u2019expansion. Dans les prochains mois, le groupe pr\u00e9voit d\u2019ouvrir plusieurs \u00e9tablissements \u00e0 Madrid, que ce soit en rue, dans des centres commerciaux ou des parcs commerciaux. Sous la direction de Juan R. Esteban del Valle, Country Manager pour l\u2019Espagne, et avec une base de capital solide, une organisation agile et un concept \u00e9prouv\u00e9, Medi-Market est pr\u00eat \u00e0 devenir un acteur cl\u00e9 du secteur de la sant\u00e9 et du bien-\u00eatre en Espagne.<\/p>\r\n\r\n\r\n\r\n
Selon C\u00e9dric Antoine, CEO du groupe Medi-Market : \u00ab L\u2019Espagne repr\u00e9sente une \u00e9tape importante dans la mission de Medi-Market d\u2019\u00e9tendre sa pr\u00e9sence en Europe. Avec un mod\u00e8le qui a d\u00e9j\u00e0 prouv\u00e9 son succ\u00e8s en Belgique, au Luxembourg et en Italie, nous sommes convaincus que notre approche apportera \u00e9galement une valeur durable aux consommateurs espagnols. \u00bb<\/p>\r\n\r\n\r\n\r\n
C\u00e9dric ajoute : \u00ab Chaque nouvelle ouverture est une opportunit\u00e9 de grandir, de se connecter avec les communaut\u00e9s locales et de contribuer \u00e0 rendre la sant\u00e9 et le bien-\u00eatre accessibles \u00e0 tous. Notre vision est de devenir l\u2019alli\u00e9 de confiance des consommateurs en leur offrant des conseils d\u2019experts et des produits de haute qualit\u00e9 \u00e0 des prix \u00e9quitables. \u00bb<\/p>\r\n\r\n\r\n\r\n
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