Medi‑Market’s Growth Strategy in the Economic Spotlight
On the occasion of the opening of its 100th point of sale in the Benelux, a symbolic milestone in its development, Medi‑Market Group has recently increased its media visibility. In this strategic context, Cédric Antoine, CEO of the Group, was interviewed by the leading economic newspapers De Tijd and L’Echo, and also appeared on Le Brief de L’Echo.
These media appearances directly follow the momentum created by the press release announcing this key milestone and contribute to a clearer understanding of the Group’s growth trajectory and strategic priorities.
Insight into the Group’s model and ambitions
Both articles put the rapid development of Medi‑Market into perspective and highlight the strength of a model built on accessibility to everyday healthcare. They address the Group’s sustained growth, its international expansion — with a particular focus on Italy — and its ambition to expand its network to around 400 points of sale and reach a turnover of one billion euros by 2028.
L’Echo also highlights the launch of the private‑label brand Medi Daily, designed to offer accessible, high‑quality everyday products, as well as the evolution of Medi‑Market’s role toward greater prevention and complementary health services. In this context, the recently established partnership with LHUB‑ULB is mentioned as a concrete initiative aimed at facilitating access to certain healthcare services, within a strictly regulated framework and as a complement to existing care pathways.
Read the full articles
- De Tijd (24/04/2026): Belgische keten van drogisterijen Medi-Market op weg naar 400 vestigingen en 1 miljard euro omzet
- L’Echo (24/04/2026) : Medi-Market renforce son emprise en lançant une marque distributeur
- Le Brief de L’Echo (24/04/2026): https://youtu.be/4lJMMnz-2kE?si=kTcv89fcWSBzWzaW
